Banking App
Redesign_4.8_Stars

Saving a Failing Experience

Three years ago, I took over a major bank's mobile application that had a dismal 1.8-star rating on the App Store. Users complained about 30-second login times and an eKYC process that failed 60% of the time.

A Multi-Platform Pipeline

We reimagined the eKYC process as a reactive pipeline, leveraging real-time image processing and server-side OCR to handle poor lighting and varying network conditions.

Lessons in User Trust

In banking, performance is security. When an app is fast and responsive, users feel their money is safe. We introduced strict performance budgets (max 2s to interactive) across the entire system.